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The same AI concept, taught through your specific job lens. Not the generic AI course you've seen — the version that matters for the tasks you actually do.
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AI changed marketing analytics more than any tool since multi-touch attribution. Eight cards on where the AI-driven dashboards are right, where they confidently lie, and which numbers you still own personally.
Eight cards on the honest before-and-after. What an LLM is good at in a marketing-content workflow, where it costs you brand voice, and the new shape of the brief.
What changes about managing a marketing team when half the routine work is automated. Eight cards on the day-to-day shift — workflow agents, launch coordination, what to do with the hours back, and the 1:1s you've been skipping.