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The same AI concept, taught through your specific job lens. Not the generic AI course you've seen — the version that matters for the tasks you actually do.
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AI changed marketing analytics more than any tool since multi-touch attribution. Eight cards on where the AI-driven dashboards are right, where they confidently lie, and which numbers you still own personally.
Eight cards on the honest before-and-after. What an LLM is good at in a marketing-content workflow, where it costs you brand voice, and the new shape of the brief.
What changes about managing a marketing team when half the routine work is automated. Eight cards on the day-to-day shift — workflow agents, launch coordination, what to do with the hours back, and the 1:1s you've been skipping.
Cursor, Linear AI, Notion AI, Claude in your IDE. What's actually shipping. Where to delegate, where to drive, and the economy of trust in agentic tooling.
The honest version. Not "AI helps you write better." Which decisions an LLM is making for you when you ask it to draft a spec — and which ones it can't make.
Trust, politics, memory across conversations. The parts of the PM job that don't fit in a context window — and what an LLM can actually help with.
Which agentic workflows are actually shipping for sales managers in 2026, what each tier of agent autonomy costs in trust, and where to draw the line.
Call-recording analytics make every conversation legible. What it changes about coaching cadence, when AI reads the call better than you, and what it still can't replace.
Where AI actually moves the forecasting needle, where it adds noise, and which pipeline tasks belong to the agent versus the human.